What was it ol' Mark Twain said about picking fights with media types?
"Never pick a fight with people who buy ink by the barrel."
Ah, that's write. I feel like Rutger's Athletic Director Julie Herman is about to learn this lesson three-fold. From NewJersey.com:
“If they’re not writing headlines that are getting our attention, they’re not selling ads – and they die,” Hermann told the Media Ethics and Law class. “And the Ledger almost died in June, right?”
“They might die again next month,” a student said.
“That would be great,” she replied. “I’m going to do all I can to not give them a headline to keep them alive.”
Great job on that last bit, Julie. Really hit that one out of the park.
It's also worth noting these comments come on the heels of the Star-Ledger laying off 167 people last week. Those are 167 people with families, mortgage payments, credit card debt and more. If you've ever been affected by a lay-off, then you don't need me to tell you how devastating it can be.
But apparently more of this would be "great" for Julie Hermann. Good luck keeping this one out of the headlines.
This east coast media market better be worth twice its weight in gold because it seems Rutgers and Maryland have only caused headaches and embarrassment since their joining of the Big Ten was announced.