I'm sure the easy argument to punish Michigan is money and gambling. But what if it's not enough. What if Michigan still gets away with it? What would you do if you were a head coach? What would you do if you are Ryan Day or Nick Saban?
I would hire a staff of 50 and we would be stealing all of the signs. You get your signs stolen. You get your signs stolen. Everybody gets their signs stolen.
What would stop teams from recording sidelines? How would this change the game when everybody is stealing signs? What can be done if everybody is stealing signs?
(Mod Edit: Moved to the College Sports Forum.)