Lost in the hubbub of Ohio State's 59-0 clown-suiting of Wisconsin was the fact that Michigan's basketball team — the last remaining hope of its athletic program — lost in Ann Arbor to something called the New Jersey Institute of Technology.
And while this made a lot of Michigan fans upset, it made many more people happy. Apparently, it made people so happy they decided they had to own N.J.I.T. swagger immediately.
According to a report in The New York Times, Pete Maranzano, who manages the campus bookstore at N.J.I.T., came into work yesterday to find "six pages" of online orders.
“On a typical Monday," Maranzano related to The Times, "there’s usually orders for two or three shirts."
And of course, a large swath of those orders were headed to places like East Lansing, Ohio, and Indiana.
N.J.I.T was a 24½-point underdog coming into the game.
