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The saga over the Columbus Crew rebrand is pretty incredible for a few reasons. First, it's kind of remarkable that the Crew ownership was this dedicated to squandering the goodwill they've accumulated over the past two years or so by trying to alienate the very fans that they're trying to preserve. Usually when someone shoots themselves in the foot, they don't aim first.
The second thing that amazes me is how incredibly bad the rebrand is; the design/typography choices are hilariously questionable and you'd think that the Crew would not try and toss what was a pretty solid design base in the trash, but they did! It's weird and goofy and bad, so this week Johnny and Andy envision a world where a possible Ohio State rebrand doesn't go quite so badly. First step: change the endzone font.
Also we get into some of the extreme weirdness that was the news of the past week, and Ask Us Anything wants to know our take on dynasties. It's a great podcast, so after you check it out go ahead and contribute some questions as dubcast@elevenwarriors.com!
0:00 "Nothing illegal, just weird" is exactly the kind of thing I want to hear at this point in the offseason.
12:38 If you have negative space in your logo and you aren't FedEx, you screwed up.
33:19 The Last Dance was super cool but a similar one about Nick Saban would probably be less cool.
And that'll do it! Thanks as always to Travis for the logo, thanks to you for listening and checking out the Dry Goods store, and we'll see you next week!
