When we last checked in with Michigan, they were in a bit of a PR mess regarding a concussed athlete. In the midst of all that, we forgot all about their home attendance problems. Now it appears the UM athletic department has sunk to a new low: selling discounted tickets in Canada.
Michigan has used Groupon equivalents before to paper over their attendance problems, but they had stuck to the US market. With malaise overtaking the program, it appears they are targeting Toronto.
@11W the #mich groupon not selling well in US. They've moved to Canada market. GF just got this. #thanksdavebrandon pic.twitter.com/9ryk5ytjR2
— Ekes (@EkesCe) October 4, 2014
If Canadian football fans have any sense, they'll wait for a two-for-one Coke product offer before responding.
Source: @EkesCe